About dobney.com

dobney.com is the trading name of The Dobney Corporation Limited a Choice Consultancy based in Bristol, England and Barcelona, Spain. Founded in 2000 by Saul Dobney it provides market research, analysis and consultancy services to help companies identify the choices that drive successful market strategies.

We have in-house expertise in quantitative and qualitative market research, database analysis, competitor intelligence, internet and web-application development and market modelling. We have high quality research knowledge across a range of markets, from pure consumer to pure business-to-business. We work with businesses to help them understand and respond to the key drivers in their markets (see some case studies here) in order to optimise return on investment.

"You did a superb piece of work for us, every one was impressed by your presentation and I'm confident that the findings will shape decisions about the pricing etc of TB"


Research Manager, RNIB 2004

Our main focus helping companies understand how customer choices and customer relationships impact on the business. We take an holistic view drawing on a range of information sources beyond market surveys, including internal and external opinions and other forms of information.

Our philosophy on market research is based on sound and appropriate research design to tap into the hidden drivers of choice. We are known for our technical research and analysis skills and are used by other marketing and market research companies for specialist expertise.

"I have been very impressed by the overall management of the project from the brief, through the fieldwork, the analysis conducted to the presentation of results. The communication between yourselves and us has also been clear and prompt.

The presentation gave the audience a clear understanding of a complicated study. Our Circulation & Marketing Director, was also impressed."


Research Manager Northcliffe Newspapers 2005

"Our key research objective was to obtain a hierarchy of consumer needs for our NPD programme, but dobney.com exceeded our expectations by also building us an excel-based model to test consumer preference for different product scenarios - we got much more than we expected!"


R&D Technology Manager, Reckitt Benckiser 2005

Companies that we have worked with include:

  • Argos
  • Calor Gas
  • Reckitt Benckiser
  • Publicis Groupe
  • Macromedia
  • ATS Euromaster
  • BT
  • Zurich Financial Services
  • Royal National Institute of the Blind
  • Northcliffe Newspapers
  • UKHO
  • Compaq
  • Sainsbury's
  • English Volleyball Association
  • Henley Centre
  • SCO/Tarantella
  • SP Systems
  • Microtouch
  • Programme Management Group
  • Kingsland Energy

"I just wanted to say a big thank you for the pricing study work. The findings will certainly help shape our thinking in this area and we now have a view of pricing that far extends our knowledge in the market place."


Strategy Director, Macromedia 2005

Our brands include FieldShare: the on-line database of market research interviewers, recruiters and other fieldworkers. SurveyGarden for on-line surveys and web-based conjoint analysis; Notanant: web-based knowledge systems and the Questionnaire Wizard: software for streamlining and standardising questionnaire design. We have licensed software to SPSS, the University of Michigan and several books and academic courses.


Contact details

dobney.com is the trading name of The Dobney Corporation Limited. Registered in England No. 4287937

Mail and Registered Office:

27 Grange Park, St Arvans, Chepstow, NP16 6EA, Wales

Working offices

Park House, 10 Park Street, Bristol BS1 5HX, England

Phone: +44(0)117 915 4557
Email: enquiries@dobney.com