Product list
Below are a selection of our main products. We design bespoke research surveys and provide a range of information and analysis tools on a custom-basis in addition to our brands FieldShare, SurveyGarden, Notanant and Questionnaire Wizard.
We carry out market research on and offline, in one country or internationally across diverse industries including specialised areas such as technology, pharmaceutical or financial research.
Through our website we try to explain market research and strategic consulting principles and services to give a flavour of what we do and how we approach problems.
" I have been very impressed by the overall management of the project from the brief, through the fieldwork, the analysis conducted to the presentation of results. The communication between yourselves and us has also been clear and prompt.
The presentation gave the audience a clear understanding of a complicated study. "
Research Manager Northcliffe Newspapers
Conjoint analysis and trade-off research
Choice-based, Adaptive (ACA), full-profile and bespoke designs for business and consumer markets, online or offline or with telephone assists. Delivering market models showing how share of preference changes as attributes change.
Understanding demand and revenue optimisation. Gabor-Granger, direct pricing, van Westerndorp, choice tasks, database analysis and price intelligence collection for competitor monitoring. Online, phone, face-to-face or postal. Nationally or internationally
Online and offline market research
All forms of market research including web-assisted telephone interviewing (WATI), on-line surveys, face-to-face research and business-to-business executive interviewing and telephone group discussions
Hierarchy of needs and MaxDiff
A fast and simple method of prioritising features and marketing messages in situations where you have a large pool of options (up to 60).
An account manager led process for understanding service objectively in relationships capturing detailed customer information and aggregate market information
A very deep and in depth method of understanding emotional responses and patterns to brands and products.